To manage all visual aspects of the launch of a new biannual luxury lifestyle magazine in the West Midlands. Our creative department was tasked with developing a complete look and style for the publication, including branding, cover design, feature design, advertising design and promotions design.
A stylish and eye-catching designs for the magazine’s format and branding was developed, incorporating the entirety of the publication. Securing an effective typeface and an impressive visual identity, promoting a reserved palette of grey, white and black. While providing visual interest and impact, this approach allowed the features, articles and photography to take centre stage. This worked in harmony with all advertisers to ensure that their features and advertorials make the biggest impact within the publication.